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Broadband & Mobile Featured Article
June 27, 2007
mPoria Inc., PayPal Team on Secure Mobile Shopping
By Niladri Sekhar Nath TMCnet Contributing Editor
mPoria Inc., provider of mobile commerce solutions for retailers, has included PayPal's automated mobile payment service into mPoria's GoMobile! m-commerce platform. Thus, PayPal becomes the third-party provider and mobile commerce payment mechanism within GoMobile!.
GoMobile! acts as a mobile web wallet helping consumers pay for merchandise purchased over their mobile phone using a credit card, banking account or stored balance on their PayPal account. Thanks to this unique m-commerce platform, more than 236 million wireless subscribers across the U.S. can make retail purchases anytime, anywhere using their cell phone.
"Both retailers and consumers receive tremendous benefit from the combination of these technologies,” said Dan Wright, CEO and co-founder of mPoria, in a statement.“mPoria holds a leadership position in the m-commerce segment and working with PayPal -- a global leader in online and mobile payment solutions, provides an outstanding opportunity for merchants using GoMobile! to offer easy and secure checkout capabilities to one of the largest and most active purchasing communities on the Mobile Web."
According to the companies, combining PayPal's mobile payment technology with the mPoria GoMobile! Platform helps retailers offer customers an instant, secure mobile payment option. GoMobile! enhances their overall m-commerce offering and facilitates additional sales.
mPoria Inc. is considered the leading provider of mobile commerce solutions in North America. The company builds and markets m-Commerce stores for retailers and service providers, enabling them to extend their reach to the mobile channel and drive consumer sales. Retail customers include GameStop, Buy.com, TicketsNow, Cutter & Buck.
Niladri Sekhar Nath is a contributing writer for TMCnet covering telecommunications, service providers and networking
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